Emerging TV Advertising With Never.no
Some of our favorite clients are the ones who always seek to innovate in a consumer facing manner that drives the industry forward. Over the past few months we have been assisting never.no launch their novel Ad product “Sync” which seeks to create truly interactive multiscreen and Social TV Ad integrations. We’ve been helping to ramp them up with a multi-tiered marketing and PR campaign involving; media relations and targeting, a heavy interview lineup, event endeavors, novel content marketing strategies and deep social media exposure. We’ve seen ongoing media pickup by targeting both TV industry trade publications such as LostRemote.com, as well as broad based advertising and marketing publications, like MediaPost, ClickZ and the Drum.