Walking the Tech PR Walk
As a marketing and communications firm, we’ll be honest, we utilize most of our energy and creative focus on our clients across adtech, fintech, travel and emerging media. We don’t rest until the press, analysts, investors, partners, and entire industry believes in their product or service as much as we do. This means that we often do not get the time to focus on getting attention ourselves. BUT…we also believe you shouldn’t use a penniless financial planner nor a communications firm without a bit of acclaim.
In accordance with this view, we wanted to take a moment to show off some light work we’ve done to help educate the industry, bring new communications techniques to the forefront and present a bit of our own leadership. Below, find our stats and a bit of our own acclaim.
Our stats:
-We’ve launched over 25 startups, eight of those we ran the course with and took through either 8 or 9 figure exits, many of the the rest are growing with us still.
-We’ve assisted over 16 fortune 500 brands.
-We’ve been featured in journalist driven press articles on 119 differing occasions.
-We’ve contributed over 175 bylines to industry and mass market publications.
-We can count eight differing award wins over history across the company and team.
-14 Keynote speakerships delivered.
-23 Panel sessions participated in.
Some Featured Research:
Augmented Reality: www.forbes.com/sites/michaelhumphrey/2016/09/26/pokemon-go-user-survey-marketing-via-augmented-reality-will-be-complex
Blockchain Marketers: https://www.exchangewire.com/blog/2017/07/06/blockchain-can-revolutionise-marketing-us-leads-europe-smart-home-development/
China’s Digital Affluent: https://jingdaily.com/chinese-rich-mobile-boosts-individualism/
Ad Fraud : https://www.mediapost.com/publications/article/258668/6-billion-lost-to-fraudulent-ad-spend.html
Some General Press
Ad Fraud: https://www.inc.com/bill-carmody/problematic-programmatic-media-buying.html
The Reinvention of PR: https://tech.co/startups-reinventing-ancient-industries-2016-05
Digital Video: https://www.theguardian.com/media-network/media-network-blog/2014/jan/17/three-factors-scupper-online-video-advertising
Startup Advice: https://www.entrepreneur.com/article/296677
Work/Life/Fun: https://www.bloomberg.com/news/articles/2015-02-12/nine-professionals-on-their-workday-breaks
Recruiting Thoughts: http://www.foxbusiness.com/features/2017/07/12/6-employers-weigh-in-on-benefits-and-drawbacks-boomerang-employees.html
Some Thought Leadership Bylines:
General PR: https://www.entrepreneur.com/article/269920
Advice for Startups: https://thenextweb.com/entrepreneur/2016/08/22/is-telecommuting-killing-your-startup/#.tnw_jNX1gH0t
Branded Data: http://www.prnewsonline.com/earning-branded-content
Native Advertising: https://nativeadvertisinginstitute.com/blog/use-native-advertising-amplify-content/