Branding Your Data for Captivating PR and Media Relations

Given the competitive nature of the technology startup landscape, the creation of noteworthy marketing may seem an insurmountable task. It’s not enough to have good content, because your rivals do too. Virtually everyone has built a social media presence touting their products. And it isn’t about using simple search engine optimization tools to boost your […]

PR Agency Traits Needed for Your Hedge Fund.

We’re biased of course, as the team at Emerging Insider has had our fair share of experience in absolutely rocking, rolling and expanding business for funds and fintech of all manner via public relations and marketing, but we are a) picky with who we represent and b) certainly not the right choice for all. Hedge […]

How to Avoid Innovation Pitfalls for Emerging Tech Startups

Here at EI we see plenty of startups looking to evangelize innovations. From cybersecurity to entertainment tech, a slew of new products and services are revolutionizing responses to both consumer needs and industry pain points. But the unfortunate truth is that 75% of these ventures will fail due to issues involving the brand’s business model, […]